About

So, what does Laid-Back Life mean to me? Well in essence it’s the way I have lived my entire life and what I try to instill in my kids and everyone I meet. Growing up everyone always asked, “Dude how can you be so laid back all the time?” It never occurred to me that there was really any other way to be.

Now don’t get me wrong, being Laid-Back is NOT a term for being lazy or having a lack of effort. On the contrary I have always been motivated and worked very hard for everything I have gotten in life. Going through college I worked three jobs for a good bit. Even after that I still seemed to always have some sort of side gig.

I started my own business Blue Dogg Design in 2001 after being laid off after 9-11 and the economy tanked. My business was a graphic design business that I still have going today ( yes I am still working more than one job). But I always wanted to do something much bigger than to essentially create and design for other people. I wanted to do my own thing and spread the love to everyone.

In 2014 I started working on designs that I felt conveyed my feelings of how life should be, relaxed and at peace like a permanent vacation. I want to share stress free living, the feeling you get when you hit the beach with some friends and a few brews and just chill or around a camp fire talking about life and looking across the flames and all you see are the smiles on the faces looking back. You know what I’m talking about. Everyone is in the same frame of mind, everyone is just Laid-Back. Now imagine having that feeling all the time. That is what i want to spread to everyone through Laid-Back Life.